The product

The complete lifecycle for a WhatsApp workflow.

Design the customer journey, test the runtime, publish a version, connect the channel, and improve the operation from one workspace.

Demonstration workflow using a first-party Fluenta template.

Product detail

Move from design to operation

A workflow has a deliberate lifecycle. Each stage leaves concrete artifacts your team can inspect before the next one begins.

Design

Arrange messages, branches, business actions, and handoff paths on a visual canvas. Capture the variables that later conditions and integrations need.

Start with a template, an AI draft, or a blank canvas when the journey has no established shape.

Test

Use the simulator to submit customer inputs without connecting WhatsApp. Inspect the execution trace, variable values, call stack, and error path before publishing.

Replay a branch after a reset to prove the workflow handles the paths you intend to support.

Publish

Validate a draft, then publish an immutable workflow version. Conversations already in progress remain pinned to the version that started them.

Version history makes the published change legible instead of burying it in an accidental edit.

Operate

Connect approved WhatsApp templates to opted-in contacts and observe journey outcomes. When a person is needed, the operations inbox preserves the handoff reason and captured context.

Use the same workflow signals to see completion, conversion, handoff, and node-level drop-off.

Product detail

Security and ownership stay explicit

WhatsApp workflows carry customer conversations and business actions. Fluenta keeps the operational boundaries visible instead of hiding them behind a generic automation claim.

Control the channel and the request

Workflows connect to your WhatsApp Business account, while signed webhooks validate incoming requests. Scoped tokens limit an integration to the access it needs.

Explicit success and failure paths make an API error or unresolved question a designed outcome rather than an invisible gap.

Build the next customer journey with a traceable workflow.

Start on the visual canvas, test every branch, and publish a version your team can operate.

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