AI flow generationBuild a flow from a prompt
- Free
- Included, metered.
- Starter
- Included, metered.
- Pro
- Included, metered. Includes the Claude Opus builder model.
Pricing
Price the WhatsApp operations you actually run
Plans, platform usage rates, and Meta fees laid out for agencies and operational teams that build and manage WhatsApp automation.
Free
$0/mo
- 2 bots
- 2 knowledge sources
- 1 team seat
- Includes $1 of usage credits each month
- AI understanding of freeform customer repliesNot included
Starter
$19/mo
- 5 bots
- 10 knowledge sources
- 5 team seats
- Includes $10 of usage credits each month
- AI understanding of freeform customer replies
- Budget and standard model tiers for runtime AI
Most popular
Pro
$79/mo
- Unlimited bots
- 50 knowledge sources
- 15 team seats
- Includes $50 of usage credits each month
- AI understanding of freeform customer replies
- Frontier model tier for runtime AI
See what consumes credits and estimate your monthly platform cost
AI capabilities
Know exactly what each plan unlocks
Every AI capability consumes usage credits. The comparison separates flow generation, runtime AI, and knowledge answers so plan choices stay clear.
AI understanding of freeform customer replies
- Free
- Not available.
- Starter
- Included.
- Pro
- Included.
Knowledge-base answers
- Free
- Upload sources; AI answering requires Starter.
- Starter
- Metered per AI answer generated.
- Pro
- Metered per AI answer generated.
Model tiers for runtime AI
- Free
- —
- Starter
- Budget + standard.
- Pro
- Budget, standard, frontier.
Usage explained
See what actually consumes credits
Add the operations you expect to run, compare them with your monthly grant, and decide whether a top-up is useful before publishing.
| Metered operation | When it applies | Platform credit cost |
|---|---|---|
| Message send — Marketing | Each message after Meta reports this category | 1,500 µc · $0.0015 |
| Message send — Utility | Each message after Meta reports this category | 800 µc · $0.0008 |
| Message send — Authentication | Each message after Meta reports this category | 600 µc · $0.0006 |
| Message send — Service | Each message after Meta reports this category | 400 µc · $0.0004 |
| Message send — Free | Each message after Meta reports this category | 0 µc · $0 |
| Message send — provisional | Each message before Meta reports a category | 1,000 µc · $0.001 |
| Knowledge answer | Per AI answer generated | 2,000 µc · $0.002 |
| Code node | Each wall-clock second | 3,000 µc · $0.003 |
| Connector call | Each invocation | 2,000 µc · $0.002 |
| AI flow generation | Input and output tokens | Provider list price × 1.5 |
| Runtime AI understanding | Input and output tokens | Provider list price × 1.5 |
| Knowledge ingestion | Input and output tokens | Provider list price × 1.5 |
AI generation is charged at the provider’s list price plus a fixed 1.5× platform margin. The AI capability comparison above explains which plan can use each capability.
Worked examples
Estimate a month from a real operation cost
These examples call the same pricing function Fluenta uses for usage records. Display values are rounded only after integer micro-credit arithmetic.
A plain support conversation
Three utility sends and two service replies, with no AI.
- Credit cost
- 0.0032 credits
- Platform fee
- $0.0032
Monthly grant covers
- Free312 support conversations
- Starter3,125 support conversations
- Pro15,625 support conversations
The same conversation with knowledge answers
The support exchange above plus three AI answers generated from the knowledge base.
- Credit cost
- 0.0092 credits
- Platform fee
- $0.0092
Monthly grant covers
- Free108 support conversations
- Starter1,086 support conversations
- Pro5,434 support conversations
A code node run
A code node running for five wall-clock seconds.
- Credit cost
- 0.015 credits
- Platform fee
- $0.015
Monthly grant covers
- Free66 code-node runs
- Starter666 code-node runs
- Pro3,333 code-node runs
When credits run out
A small buffer, then a stop
Builder, code runs, AI, knowledge, and connector calls stop at a zero balance. Conversation turns continue into a small overdraft buffer; the bot pauses below −5% of the monthly grant.
There is no user-settable spending limit and no autocharge. Top-ups are pre-purchased; available presets are $5, $20, $100.
Alerts are in-app only: a low-balance alert at or below 10% and an out-of-credits banner. Fluenta does not send email alerts.
Included monthly credits expire at renewal. Purchased top-up credits never expire.
- Free: 0.05 credits ($0.05) buffer
- Starter: 0.5 credits ($0.50) buffer
- Pro: 2.5 credits ($2.50) buffer
Questions answered
Pricing answers before you commit
What counts as usage?
Platform credits are used for message sends, knowledge answers, code-node wall-clock time, connector calls, and AI tokens for flow generation, runtime AI understanding, and knowledge ingestion. The rate table above shows the unit for each operation.
Are Meta's WhatsApp fees included?
Meta bills WhatsApp conversation fees to your own Meta Business account. Fluenta usage credits are a separate platform charge and never include or resell Meta’s fees.
Can I connect more than one WhatsApp number?
WhatsApp credentials are per bot. Connect each number through the bot that will use its credentials.
What happens when I run out of credits?
Builder, code runs, AI, knowledge, and connector calls stop at a zero balance. Conversation turns continue into a small overdraft buffer, and the bot pauses below −5% of the monthly grant. There is no autocharge; top-ups are pre-purchased using the available $5, $20, $100 presets.
Can I set a spending limit or receive email alerts?
No. There is no user-settable spending limit. Alerts are in-app only: a low-balance alert at or below 10% and an out-of-credits banner. There are no email alerts.
Can I cancel at any time?
Yes. A workspace owner can cancel a paid subscription from Billing. The plan stays active through the current billing period, then returns to Free; it can be resumed before the period ends.
Can agencies manage several clients?
Yes. Use workspaces to organize client work. Pro supports unlimited bots and 15 team seats, with owner, editor, agent, and viewer roles. Fluenta does not currently offer white-label or client-billing features.
Is there a free way to test?
Yes. The simulator works without a WhatsApp number. Try the simulator before connecting credentials.
Can I export my flows?
Yes. Bot settings include Export JSON, and the bot import route accepts the same portable format. The export contains the bot name and flow graph data; secrets and WhatsApp credentials are excluded.
Do unused included credits roll over?
Included monthly credits expire at renewal. Purchased top-up credits never expire.
Build with confidence
Start with the workflow you need today
Begin on Free, test the flow in the simulator, and move up only when your workspace needs more capacity.
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